10 Types of Backlinks (And Which Ones Actually Boost SEO)

Hey, welcome back to Backlink Haven! 🎉 Yesterday, we talked about what backlinks are and why they’re your SEO bestie. Today, let’s get into the nitty-gritty: the 10 types of backlinks—and which ones are worth your time (spoiler: not all of them!).
Why Bother Knowing Backlink Types?
Not all links are created equal
Imagine backlinks like food: some are superfoods (🥑), some are junk food (🍟), and others are… well, poison (☠️). Knowing the difference keeps your SEO healthy and avoids Google penalties.
What makes a backlink “good”?
- Relevance: The linking site should relate to your niche.
- Authority: Links from trusted sites (high Domain Authority) matter most.
- Context: The link should fit naturally into the content (no random shoe ads in a tech blog!).
The 10 Backlink Types (Ranked from Best to Worst)
1. Editorial Backlinks (The GOAT 🐐)
What it is: When a site links to you organically because your content rocks. Example: A blogger cites your guide as a resource.
- Pros: Highest trust score, drives traffic, boosts rankings.
- Cons: Hard to earn (you need killer content).
SEO Impact: ⭐⭐⭐⭐⭐
👉 Pro Tip: Focus on creating “link-worthy” guides or studies. Need help? Our team specializes in content that earns editorial links.
2. Guest Post Backlinks (Controlled Quality 🎯)
What it is: You write a blog for another site and link back to your website.
- Pros: You control the anchor text and context.
- Cons: Time-consuming to pitch and write.
SEO Impact: ⭐⭐⭐⭐
👉 Pro Tip: Target sites with DA 40+ in your niche. Check out our Day 9 guide for pitching strategies!
3. Niche Edits (Stealth Mode 🔍)
What it is: Adding a link to existing content on another site (e.g., updating a listicle to include your tool).
- Pros: Quick, high authority if the site is strong.
- Cons: Requires outreach (and sometimes payment).
SEO Impact: ⭐⭐⭐⭐
4. Resource Page Links (The Underdog 🦮)
What it is: Getting listed on a “Helpful Resources” or “Tools We Love” page.
- Pros: Targeted traffic, relevancy boost.
- Cons: Can be competitive.
SEO Impact: ⭐⭐⭐
5. Broken Link Building (Fix & Replace 🔧)
What it is: Find broken links on other sites, then suggest YOUR content as a replacement.
- Pros: Win-win for everyone.
- Cons: Takes time to hunt for broken links.
SEO Impact: ⭐⭐⭐
👉 Psst: We’ll teach you how to do this in Day 10’s guide.
6. Forum/Community Links (Proceed with Caution ⚠️)
What it is: Links from forums like Reddit or Quora.
- Pros: Easy to get, drives niche traffic.
- Cons: Often “nofollow,” low SEO value.
SEO Impact: ⭐⭐
7. Social Media Links (Traffic, Not SEO 🚀)
What it is: Links shared on Facebook, Twitter, etc.
- Pros: Great for visibility and clicks.
- Cons: Most are “nofollow,” so little SEO juice.
SEO Impact: ⭐
8. Directory Links (Old-School 🕰️)
What it is: Listing your site on directories like Yelp or niche industry lists.
- Pros: Local SEO boost (if relevant).
- Cons: Overdone; avoid spammy directories.
SEO Impact: ⭐
9. Blog Comments (Mostly Useless 🙅)
What it is: Links left in blog comment sections.
- Pros: None, unless the blog is super relevant.
- Cons: Usually marked “nofollow,” can look spammy.
SEO Impact: ⚡ Avoid!
10. Paid/PBN Links (Danger Zone ☠️)
What it is: Buying links or using Private Blog Networks (PBNs).
- Pros: Fast… until Google catches you.
- Cons: High risk of penalties, wastes money.
SEO Impact: ❌ Run away!
Which Backlinks Should YOU Focus On?
The 80/20 Rule
Spend 80% of your effort on:
- Editorial links (create epic content).
- Guest posts (target high-authority sites).
- Niche edits (sneak into existing posts).
Ditch These
- Blog comments, spammy directories, and anything paid.
“What If I Get a Bad Backlink?”
Clean up your backlink profile
- Use Google’s Disavow Tool to reject toxic links.
- Regularly audit with tools like Ahrefs (we’ll cover this in Day 20).
Too busy to manage links?
We’ll handle it for you! Backlink Haven audits and builds safe, high-quality links—so you don’t have to stress.
Ready for Day 3?
Tomorrow, we’ll crack the code on how Google judges backlink quality (and how to game the system 😉).
Bookmark this series and share it with your SEO squad! 🙌
Stuck on finding good backlinks? Let’s chat—we’ve got your back!